Live, streaming video – especially on Facebook, YouTube and Instagram, is one of the hottest things for marketing your coaching or service business, but if you can’t get eyes on your video, it won’t work as well as it could.
How to Create an Animated GIF from Any YouTube Video
Need an Animated GIF for a project, blog post, or reply on social media? You can create one quickly and easily by simply adding “gif” to the beginning of the YouTube video link. Here’s how.
Places Your Brand Identity Should Be Consistent
Your brand identity is the image you portray to the world at large, to your customers, your clients. Let’s examine some of the most important places to perfect your brand identity.
Working with a Photographer to Get Awesome Business Photos
Professional photos mean a world of difference if you’re trying to create or improve your personal brand. While a simple head-shot taken with your camera phone is acceptable for those … Read More
Pinning on Pinterest for Steady Success
Pinterest is one of our favorite personal social networks (and a massive time suck). This year, we decided to focus some extra attention on our Pinterest business account as an experiment (and not to goof off… really).
GDPR and WordPress
You’ve probably heard a lot about GDPR lately. The General Data Protection Regulation was adopted in the Spring of 2016 and goes into effect in all 28 EU countries on … Read More
The Art of Being Shareable: How to Get More Social Shares (and Love from Google)
Ever wonder what makes some Facebook posts, videos, or blogs “go viral,” while yours are lucky to have 7 shares and two comments? While it might seem like some well-kept secret that is locked behind expensive online courses and clubs with secret handshakes, the truth is just about anyone can create really good shareable content…
How to Overcome Being Reluctant About Selling
We’re all sales people. Every time you have a prospective client on a discovery call, you’re making a sales pitch. Every time you send an email or write a blog post with an offer. Every time you write an opt-in page, you’re making a sales pitch.
Increase Your Productivity with Templates and Checklists
Templates and checklists turn smart business owners into productivity superstars, and it’s easy to get started.
Free Tools That Help Diagnose (and Fix) a Slow Website
No one likes a slow website. Studies show that people will generally leave and click on something else in search results if a site is slow. That is potential lost customers and sales, not to mention that search engines like Google measure site speed in their algorithm. Fortunately, there are many tools and services online that can help you check your site speed (and do something about it).